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Enquirer Consulting Group / Prepared for Glenmark
August 2026

More than eighty countries served.
Each one has its own way in.

A short read on where partnering and institutional demand sits around respiratory, dermatology and oncology, built to go with Monday's note.
DesignBuildRunHand over
BUILDRUNOWN
Enquirer AI is the outbound engine of Enquirer Consulting Group
What we see

A global footprint is not the same as a reachable list.

01
In this category, a new market usually turns on a small number of named counterparts: the distributor, the tender desk, the hospital group, the local partner.
02
Partnering is a named search. The companies that own the next asset in respiratory, dermatology or oncology are countable, and most are small enough to get no inbound at all.
03
Institutional demand sits with buyers who can be listed: hospital pharmacy directors, procurement leads, formulary committees and group purchasing bodies.
04
First contact in this market is usually made at congresses or by field teams, so it moves at the speed of the calendar and the size of the team.
05
At companies of this scale, that work is generally split across regions, which makes it strong in some markets and thin in others rather than uniform.
Prepared for Glenmark
Where this goes

From regional effort to one named list.

Today
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In this market, reach is a function of headcount and travel.
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Congress and tender calendars usually set the tempo.
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Partner search tends to restart with each new territory.
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At companies of this reach, the picture of who was contacted usually lives in several places.
In the first weeks and months
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One live list of partners, distributors and institutional buyers by country.
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First contact running weekly rather than seasonally.
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One place to see what answered and what did not.
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A market entry motion that is repeated, not rebuilt.
Enquirer Consulting Group
How the engagement works

Build. Run. Own.

01 / BUILD

Build

We design, staff and stand up the complete unit. The named-account data, the messaging, the outbound engine, the automation and the reporting.

02 / RUN

Run

We run it in market for a fixed four months and prove it on real booked meetings, not slides. First conversations land early.

03 / OWN

Own

We hand over the playbook, the tooling, the dashboards and a trained operator. You own the engine.

One contractor, a network of specialists. One point of contact, and you never manage a stack of tools or freelancers.
We build it, run it in market, then hand you the keys
What we build for Glenmark

Three pieces, built for a business selling in many markets at once.

The named map

Partners, asset owners, distributors, hospital and procurement buyers, by therapy area and by country, held as one live list.

The outreach unit

Research led email and LinkedIn, one named person at a time, reviewed by a human, with clinical claims kept out of the message.

The handover

Playbook, tooling, dashboards and a trained operator inside your team when the four months are up.

One unit, run centrally, feeding the regions conversations rather than lists.
Enquirer Consulting Group
The engine, in plain terms

Every message, written for one real person.

01

Target

We build the named list first: partners, distributors and institutional buyers by therapy area and country, checked by a person.

02

Personalize

AI reads each profile and writes a unique message. No templates.

03

Hand off warm

A positive reply pings you and your operator with the prospect and a way to reach them.

04

You take it from there

You take pre-qualified conversations. The engine handles everything before it.

Research-led and human-reviewed. Every message is on-brand, and most of the volume runs on capacity we operate, not only your account.
Enquirer AI is the outbound engine of Enquirer Consulting Group
Why this fits Glenmark

Scale makes the search bigger, not easier.

01

Regulated by default

Nothing clinical goes in a message. The outreach opens a business conversation and leaves the science to your people.

02

Many markets, one standard

The same build works every country to the same standard, so a new territory starts from a list rather than from zero.

03

You own it at the end

A fixed four month build, then the engine, the data and the trained operator sit inside Glenmark.

Enquirer Consulting Group
Proof, in the field

Numbers from live campaigns, not projections.

Tim Rath
Chief Operating Officer, Innovative Radiology
Enquirer AI helps us identify the right people and start the conversation in a much smarter way.
$10M+
New business sold for clients.
3,500+
Qualified conversations generated.
100,000+
Decision makers reached for clients.
Fixed engagement, then you own it.
Why ECG

You own it at the end. That is the difference.

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Without building an outbound team from scratch.
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Without a permanent agency on retainer forever.
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Without a stack of tools and freelancers to manage.
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Without lock-in. You own the engine, including the operator who runs it.
A freelancer sends emails. An agency rents you reps. A consultancy hands you a slide deck. We design the engine, staff it, run it, prove it on real meetings, then hand you the keys.
Enquirer Consulting Group
How we start

Stand up fast. Prove it. Then scale.

Stand up

Build

The named-account data, the messaging, the engine and the dashboard. Day-one capacity from warmed assets and managed seats.

Prove

The test

Run against the KPIs we agree up front. First meetings on the calendar early.

Scale

Ramp

Once the numbers hold, ramp the seats and breadth to the volume you want.

Own

Hand over

Playbook, tooling, dashboards and a trained operator. The engine is yours.

Onboarding sets the targeting and the voice first, so the outreach lands warmer every week.
Enquirer Consulting Group
Next step

Let's see if the mechanism fits.

  1. A short call with Ben, 20 minutes, at a time that works for you.
  2. Ben brings the named accounts and the exact people we would start with. You tell us if the list is right.
  3. If it fits, we agree the scope and a start date. If not, you keep the read.
Reply with two or three times that suit and we will work around you, or grab a slot at calendly.com/enquirer/review.
Enquirer AI is the outbound engine of Enquirer Consulting Group
Enquirer Consulting Group

We build it, run it in market, then hand you the keys.

Ben Beattie   /   ben@enquirerconsulting.com   /   calendly.com/enquirer/review
Enquirer AI is the outbound engine of Enquirer Consulting Group. Prepared for Glenmark.